Notebooks
Princess Diana
#E4007C
Hot pink
A Bright Winter color
Hot pink
anchor color 2 of 10 in Bright Winter. Also called Clear Winter in other systems.
By Kathleen Olsen · Updated November 11, 2026
- Hex
- #E4007C
- RGB
- 228, 0, 124
- HSL
- 327°, 100%, 45%
Hot pink is the second anchor of Bright Winter, a saturated blue-pink with no softness in it anywhere. It is the color that tells a Bright Winter apart from a True Winter in the shop: both can wear it, but on a Bright Winter it looks like the point, and on a True Winter it looks like a lot.
Where it sits
Hot pink is an anchor color in Bright Winter. The nearest color on the same side of the warm–cool line is Fuchsia #D0247A, a True Winter color, at a distance of 10: close enough to mistake for it on a hanger, far enough to tell apart on a person.
Bright Winter is the season with the highest contrast and the clearest colors, and hot pink is the test case. If this color flatters you, you are almost certainly a Bright Winter or a Bright Spring. The difference between those two is the undertone, and the hot pink settles it: this one is cool, and a Bright Spring wants the warm fuchsia sixteen points away.
It is a color for one piece. A hot pink coat over black. A hot pink knit with white jeans. Nothing else should be competing. The Bright Winter palette has electric blue and bright emerald as well, and hot pink beside either of them is more than most rooms can take.
Retailers sell this under a dozen names: bright pink, pink power, shocking pink, Barbie pink, flamingo. The names are useless; the undertone is not. Beside a red, this should look purple. If it looks orange, it is warm and belongs to Spring.
Easily confused with
True Winter's hot pink, #E23B8A, is eleven points away and a touch lighter and softer; True Winter wears it as a tenth anchor. Fuchsia, shared by both Winters, is ten points off with more purple. Bright Spring's warm fuchsia is the warm twin and the common mistake.
The nearest named colors in other seasons, by perceptual distance (ΔE in CIELAB; under 10 is hard to tell apart on a screen, over 25 is a different color).
Fuchsia #D0247A
True Winter anchor · ΔE 10
Hot pink #E23B8A
True Winter anchor · ΔE 11
Warm fuchsia #E0409A
Bright Spring anchor · ΔE 16
Magenta #C2185B
True Winter anchor · ΔE 18
Hot warm pink #F0568C
Bright Spring anchor · ΔE 19
Cool raspberry #A63A5B
True Summer anchor · ΔE 33
In stock in this color today
As of November 11, 2026, 5 in-stock pieces across Boden and Frank & Eileen sample within a close match of #E4007C. The dot on each card is the color we sampled from the garment itself; trust it over the photograph. Links are affiliate links: we earn a commission when you buy through them, at no cost to you.
What it's sold as
Retailers almost never use the palette name. These are the color names on the in-stock pieces that sample within a close match of #E4007C today, so they are the words to search for.
- Boden
- Princess Diana, Bright Pink, Pink peacock
- Frank & Eileen
- Magenta, Zinnia
A retailer's name for a color says nothing about its undertone. "Navy" at one shop is a True Winter color and at another a Spring one. The sampled dot on each card above is what we trust.
Questions
Is hot pink a Bright Winter color?
Yes. Hot pink (#E4007C) is an anchor color in the Bright Winter palette. No other palette on the same side of the warm–cool line has a color near it, which makes it a reliable test for the season.
Can a True Winter wear hot pink?
Yes. True Winter has its own hot pink eleven points from this one, a shade softer. On a True Winter the Bright Winter version reads a little loud; the palette's own is the better fit, and both work.
Is hot pink warm or cool?
This one is cool, with blue under the pink. Warm hot pinks exist and are sold under the same names; Bright Spring's warm fuchsia is the common one. Beside a true red, a cool hot pink looks purple and a warm one looks coral.
Can a Bright Spring wear hot pink?
The warm version, yes. Bright Spring is twenty-three points from this cool one, and the palette's own warm fuchsia has yellow in it. Cool hot pink on a Bright Spring looks slightly blue.
What goes with hot pink?
Black, white, or the two together. A Bright Winter can add one cool neutral, charcoal or true navy. Hot pink with another bright is a parade.
The Bright Winter guide · All in-stock Bright Winter pieces · ← Electric blue · Bright emerald → · All colors